Creative Inspiration Monthly – #7

It’s been a tough few months but we’re finally allowed to have some drinks with some mates outside! Yay! We thought we’d celebrate the occasion by showing you some top notch packaging for some fun and summery drinks to take with you.

Punchy

First up is Punchy Drinks: premium punch-makers who make alcoholic and non-alcoholic fruity punches in a can. The guys at Duzi Studio have created beautiful packaging and a brand identity that represents Punchy’s unique and fruity flavours.

“Through Punchy’s visual identity, we aim to transport their consumers to another world; a happy memory, whilst also ensuring the aesthetic feels contemporary and sophisticated, to reflect the adult, natural flavours of their drinks.”

They definitely stand out from other canned drinks and we can’t wait to try.

See the full case study here

Roomies IPA

This next one is unfortunately just a passion project, but it’s a great one. Designer Jack Forrest  created this super fun and unique packaging for a lager and IPA to share with your roomie. The cheeky messaging paired with the lovely illustrations makes it an overall great packaging job and something we’d love to see on the shelves. Make it happen Jack!

“Pastel & Brew’s ‘Roomies’ is a hearty, fun-filled lager and IPA to help you survive your rotten roomie.”

A great concept considering we’ve been stuck inside with our roomies all year…

See the full case study here

Tip Top Proper Cocktails

What’s even better than cocktails? Canned cocktails. They’re everywhere at the moment, but Tip Top cocktails caught our eye. Designed by the amazing design agency Sasso & Co, the packaging has lovely pastels, fun elements of illustration and some nice type. They’ve also designed other ranges for the cocktail brand, but this ‘Shaken Line’ is their most recent. They’ve not over complicated it, and to top it off, you can easily enjoy them in the park with your mates.

Check out more of their work on their instagram

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Back to Thoughts

What can brands learn from the horror genre?

Last week, I went to watch A24’s Heretic – which left me drenched in sweat, I’ll let you decide if you take that as a positive recommendation, or not. It got me thinking about horror as a genre and how it has, is or could influence its neighbouring creative industries. I did a bit of … What can brands learn from the horror genre?

Have you seen us on TV?!

Recently, we had the exciting opportunity to partner with Leonardo Hotels to launch an awareness campaign that speaks to all types of travellers—from holidaymakers to business professionals. Our goal was to capture the diverse reasons people choose to stay at a hotel, whether it’s for a significant life event or the simple joys of a … Have you seen us on TV?!

This is too many words. I would like to leave

Back to Thoughts

What can brands learn from the horror genre?

Last week, I went to watch A24’s Heretic – which left me drenched in sweat, I’ll let you decide if you take that as a positive recommendation, or not. It got me thinking about horror as a genre and how it has, is or could influence its neighbouring creative industries. I did a bit of … What can brands learn from the horror genre?

Have you seen us on TV?!

Recently, we had the exciting opportunity to partner with Leonardo Hotels to launch an awareness campaign that speaks to all types of travellers—from holidaymakers to business professionals. Our goal was to capture the diverse reasons people choose to stay at a hotel, whether it’s for a significant life event or the simple joys of a … Have you seen us on TV?!